Cold guarapo with sun

It all started on impulse. His father-in-law’s words still echoed in his mind, urging him to set up a sugarcane juice stand. Michael Quintero García a producer from Yaguajay dedicated to raising and fattening cattle realized then just how right those words were. And the old man was right: there was enough sugarcane to feed the livestock and also to sell the juice.

Although finding a location wasn’t easy at first, after negotiating with an illegal occupant, the doors of La Aurora opened—a renovated former small structure equipped for selling cold *guarapo*. Viewed in this light, it might seem like an ordinary venture, but obstacles immediately arose due to frequent power outages—yet that didn’t stop Michael.