Tourism Marketing Company focused on increasing Employment of National Productions

Tourism Marketing Company focused on increasing Employment of National Productions CREATOR: gd-jpeg v1.0 (using IJG JPEG v62), quality = 95

CREATOR: gd-jpeg v1.0 (using IJG JPEG v62), quality = 95

The wholesale tourism commercialization company ITH in Sancti Spíritus is dedicated to increasing national productions in order to reduce as much as possible the importation of products, due to the budget deficits that affect the optimal development of the tourism sector, considered the key force of the Cuban economy.

According to Aida Rita Rivas Duarte, director of the ITH commercialization company in the province, her work focuses on adjusting demand as accurately as possible and placing products where tourists are, who provide the money needed to continue importing.

It also attends to national tourism, seeking to obtain beneficial prices for all and achieve a price reduction in facilities such as Palmares, which sell directly to the population.

In addition, the challenge of growing in transportation and warehouse infrastructure by 2025 is highlighted.

The company is also working on the incorporation of young logistics students from the Polytechnic and is preparing a logistics circle of interest in high school to ensure the continuity of work in the sector.

According to Aida Rita Rivas Duarte, director of the ITH commercialization company in the province, her work focuses on adjusting demand as accurately as possible and placing products where tourists are, who provide the money needed to continue importing.

It also attends to national tourism, seeking to obtain beneficial prices for all and achieve a price reduction in facilities such as Palmares, which sell directly to the population.

In addition, the challenge of growing in transportation and warehouse infrastructure by 2025 is highlighted.

The company is also working on the incorporation of young logistics students from the Polytechnic and is preparing a logistics circle of interest in high school to ensure the continuity of work in the sector.

Translated with DeepL.com (free version)

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